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Privacy Policy

Beijing Helian Chenjie Technology Co., Ltd

Last Updated: January 2024

1. Introduction

Beijing Helian Chenjie Technology Co., Ltd ("we," "us," or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you use our mobile applications, websites, and related services (collectively, the "Services").

Our mobile applications are published on Google Play Store and Apple App Store. This policy applies to all users of our applications worldwide, including users in the European Economic Area (EEA), United Kingdom, United States, and other jurisdictions.

By downloading, installing, or using our applications, you agree to the collection and use of information in accordance with this policy. If you do not agree with our policies, please do not use our Services.

2. Information We Collect

2.1 Information You Provide

We may collect information you voluntarily provide when you:

  • Create an account or profile
  • Submit forms or contact us
  • Subscribe to newsletters or notifications
  • Participate in surveys or promotions
  • Make purchases or transactions

This information may include your name, email address, phone number, postal address, payment information, and any other information you choose to provide.

2.2 Automatically Collected Information

When you use our Services, we may automatically collect certain information, including:

  • Device information (device type, operating system, unique device identifiers)
  • Usage data (features accessed, time spent, click patterns)
  • Location data (general location based on IP address)
  • Log data (access times, crash reports, diagnostic information)
  • Cookie data and similar tracking technologies

2.3 Information from Third Parties

We may receive information from third parties, including:

  • Analytics providers
  • Advertising partners
  • Social media platforms (if you choose to link accounts)
  • Business partners and service providers

3. How We Use Your Information

We use the collected information for various purposes, including:

  • Providing, maintaining, and improving our Services
  • Processing transactions and sending related information
  • Sending technical notices, updates, security alerts, and support messages
  • Responding to your comments, questions, and customer service requests
  • Communicating about products, services, offers, and events
  • Monitoring and analyzing trends, usage, and activities
  • Detecting, investigating, and preventing fraudulent or illegal activities
  • Personalizing and improving your experience
  • Delivering advertisements and measuring their effectiveness

4. Advertising and Third-Party Services

We use third-party advertising networks and services to display advertisements within our mobile applications. These third parties may collect information about you and your use of our apps to provide relevant advertisements.

4.1 Advertising Platforms We Partner With

Our applications may integrate with the following advertising platforms to display advertisements and generate revenue:

  • Google AdMob: Google's mobile advertising platform providing in-app advertising solutions
  • Facebook Audience Network: Facebook's advertising network for mobile apps
  • Unity Ads: Unity Technologies' mobile advertising platform
  • AppLovin: A mobile advertising and monetization platform
  • ironSource: A mobile advertising and app monetization platform
  • Vungle: A leading in-app video advertising platform
  • MoPub (Twitter): Twitter's mobile advertising exchange
  • AdColony: A mobile video advertising platform
  • Chartboost: A mobile game advertising and monetization platform
  • Pangle: ByteDance's global mobile advertising platform
  • Amazon Ads: Amazon's mobile advertising platform
  • Meta Ads (Facebook/Meta): Meta's advertising network
  • TikTok Ads: TikTok's mobile advertising platform
  • Mintegral: A global mobile advertising platform
  • Smaato: A global mobile advertising exchange
  • InMobi: A mobile advertising and monetization platform
  • Mopub (AppLovin): Mobile advertising exchange
  • Ogury: A mobile data and advertising platform
  • Liftoff: A mobile advertising platform focused on app installs
  • ironSource Aura: Engagement and advertising platform

4.2 Advertising Formats

Our applications may display the following types of advertisements:

  • Splash Ads: Full-screen advertisements displayed during app launch or transition screens
  • Rewarded Video Ads: Video advertisements that users can watch voluntarily in exchange for in-app rewards or benefits
  • Interstitial Ads: Full-screen advertisements displayed at natural transition points in the app flow
  • Banner Ads: Compact banner advertisements displayed at the top or bottom of the screen
  • Native Ads: Advertisements designed to match the visual style and format of the app content
  • Display Ads: Visual advertisements including images, graphics, and rich media

4.3 Third-Party Service Providers

We may share your information with third-party service providers who perform services on our behalf, including:

  • Cloud hosting and infrastructure providers
  • Analytics and data processing services
  • Customer support and communication services
  • Payment processors and financial institutions
  • Security and fraud prevention services
  • Advertising measurement and attribution services

5. Data Sharing and Disclosure

We may share your information in the following circumstances:

  • With Your Consent: We may share information when you give us explicit consent to do so
  • Service Providers: We may share information with vendors, consultants, and service providers who need access to perform services for us
  • Advertising Partners: We may share information with advertising networks and partners to deliver relevant advertisements
  • Legal Requirements: We may disclose information if required by law, court order, or governmental regulation
  • Protection of Rights: We may disclose information to protect our rights, privacy, safety, or property, or that of our users or the public
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred
  • Aggregated Data: We may share aggregated or anonymized data that cannot reasonably identify you

6. Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and audits
  • Access controls and authentication measures
  • Employee training on data protection
  • Incident response procedures

While we strive to protect your information, no method of transmission over the Internet or electronic storage is 100% secure. We cannot guarantee absolute security.

7. International Data Transfers

Your information may be transferred to and processed in countries other than your country of residence. These countries may have different data protection laws. When we transfer your information internationally, we ensure appropriate safeguards are in place, such as:

  • Standard Contractual Clauses (SCCs) approved by the European Commission
  • Binding Corporate Rules for intra-group transfers
  • Certification mechanisms and codes of conduct
  • Your explicit consent where appropriate

8. Your Rights

Depending on your location, you may have certain rights regarding your personal information:

8.1 European Economic Area (GDPR)

If you are located in the EEA, you have the following rights under the General Data Protection Regulation:

  • Right of Access: Request copies of your personal data
  • Right to Rectification: Request correction of inaccurate personal data
  • Right to Erasure: Request deletion of your personal data ("right to be forgotten")
  • Right to Restrict Processing: Request limitation of processing of your data
  • Right to Data Portability: Receive your data in a structured, machine-readable format
  • Right to Object: Object to processing of your personal data
  • Right to Withdraw Consent: Withdraw consent at any time where processing is based on consent
  • Right to Lodge Complaint: File a complaint with a supervisory authority

8.2 United States (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act:

  • Right to Know: Know what personal information is collected, used, shared, or sold
  • Right to Delete: Request deletion of your personal information
  • Right to Opt-Out: Opt-out of the sale of your personal information
  • Right to Non-Discrimination: Not be discriminated against for exercising your rights

We do not sell personal information in the traditional sense. However, the use of advertising technologies may be considered a "sale" under CCPA. You can opt out of such practices by contacting us.

8.3 Children's Privacy (COPPA)

Our Services are not directed to children under the age of 13 (or 16 in the European Union). We do not knowingly collect personal information from children under these ages. If we become aware that we have collected personal information from a child under the applicable age without parental consent, we will take steps to delete that information promptly.

If you are a parent or guardian and believe your child has provided us with personal information, please contact us at support@heliancj.com.

8.4 General Rights

For users in other jurisdictions, you may have the right to:

  • Access your personal information
  • Correct inaccurate information
  • Request deletion of your information
  • Object to certain processing activities
  • Withdraw consent where applicable

To exercise any of these rights, please contact us using the information provided in the "Contact Us" section.

9. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect and track information about your use of our Services. These technologies help us:

  • Remember your preferences and settings
  • Understand how you use our Services
  • Deliver personalized content and advertisements
  • Measure the effectiveness of our advertising
  • Improve our Services and user experience

You can control cookies through your browser settings or device permissions. However, disabling cookies may affect the functionality of our Services.

10. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this policy, unless a longer retention period is required or permitted by law. The criteria we use to determine retention periods include:

  • The length of time we have an ongoing relationship with you
  • Whether there is a legal obligation to retain the data
  • Whether retention is necessary for legal or regulatory purposes
  • Whether the data is needed for pending or threatened legal claims

11. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technologies, or legal requirements. We will notify you of any material changes by:

  • Posting the updated policy on our website and within the app
  • Updating the "Last Updated" date at the top of this policy
  • Providing prominent notice through the app or via email
  • Requesting your consent where required by law

We encourage you to review this Privacy Policy periodically to stay informed about our practices.

12. Google Play and App Store Compliance

Our mobile applications comply with the privacy and data handling requirements of both Google Play Store and Apple App Store. This includes:

  • Google Play Store: Compliance with Google Play's Developer Program Policies, including requirements for prominent disclosure, secure data handling, and children's privacy (Designed for Families program)
  • Apple App Store: Compliance with Apple's App Store Review Guidelines, including App Tracking Transparency (ATT) requirements and privacy nutrition labels
  • Data Safety Section: Accurate completion of Google's Data Safety form describing our data collection and sharing practices
  • Privacy Labels: Accurate disclosure of data practices through Apple's privacy nutrition labels

13. Age Verification and Restricted Use

Our applications may have age restrictions based on:

  • Content Ratings: Our apps may be rated for specific age groups (e.g., 12+, 17+)
  • Regional Requirements: Age restrictions may vary by jurisdiction
  • Advertising Content: Some ads may not be suitable for all ages
  • In-App Purchases: Certain features may require age verification

Users under the applicable age threshold should not use features or services restricted to adults without verified parental consent where permitted by law.

14. Country-Specific Provisions

14.1 European Union (GDPR)

For users in the EU, we process your personal data based on:

  • Your consent
  • Performance of a contract with you
  • Compliance with legal obligations
  • Our legitimate business interests (where not overridden by your rights)

You have the right to lodge a complaint with your local data protection authority.

14.2 United Kingdom (UK GDPR)

For users in the UK, this policy is issued by Beijing Helian Chenjie Technology Co., Ltd and complies with UK GDPR and the Data Protection Act 2018.

14.3 United States

In addition to federal privacy laws, the following state laws may apply:

  • California (CCPA/CPRA): As described in Section 8.2
  • Virginia (VCDPA): Virginia Consumer Data Protection Act
  • Colorado (CPA): Colorado Privacy Act
  • Connecticut (CTDPA): Connecticut Data Privacy Act
  • Utah (UCPA): Utah Consumer Privacy Act

14.4 Brazil (LGPD)

For users in Brazil, we process personal data in accordance with Lei Geral de Proteção de Dados (LGPD), respecting the rights outlined in Section 8 of this policy.

14.5 Canada (PIPEDA)

For users in Canada, we comply with the Personal Information Protection and Electronic Documents Act (PIPEDA), providing transparency about data collection and use.

14.6 Australia (Privacy Act 1988)

For users in Australia, we comply with the Australian Privacy Principles under the Privacy Act 1988, including the right to request access to and correction of personal information.

14.7 China (PIPL)

For users in China, we comply with the Personal Information Protection Law (PIPL) and other applicable data protection regulations. Cross-border transfers of personal information are conducted in accordance with PIPL requirements.

14.8 Japan (APPI)

For users in Japan, we comply with the Act on Protection of Personal Information (APPI), including requirements for proper handling of personal information.

14.9 South Korea (PIPA)

For users in South Korea, we comply with the Personal Information Protection Act (PIPA), including requirements for consent, purpose limitation, and data subject rights.

15. Third-Party Links and Services

Our Services may contain links to third-party websites, applications, or services. We are not responsible for the privacy practices of these third parties. We encourage you to review the privacy policies of any third-party services you access.

16. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

Beijing Helian Chenjie Technology Co., Ltd

Address:
Room 407-4188, Shilibao Town Government Office Building
No. 67 Xidaqiao Road, Miyun District
Beijing, 100000
China

Email:
General Inquiries: support@heliancj.com
Business Development: gaolishuai@heliancj.com
Website: heliancj.com

We will respond to your request within the timeframe required by applicable law.

17. Acceptance of Terms

By downloading, installing, or using our mobile applications, or by accessing or using our website and services, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree to this policy, please do not use our Services.

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Helian Technology

Beijing Helian Chenjie Technology Co., Ltd

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